| 1. |
Personal
Background |
|
Mr. Chang |
Born
in 1967 |
|
|
BA Degree |
Major
in ART |
|
Fluent
in English |
|
|
.
|
| 2. |
Objective:
Sr. Executive Management in FMCG |
|
..
|
| 3. |
Education Background |
|
1986 - 1990 |
Shan Dong Art Collage |
|
|
Major
in Art
BA Degree |
|
.
|
| 4. |
Professional Training |
|
| - |
Marketing strategy and sales management in China Modern Accounting (CPC 1992.6) |
|
|
.
|
| 5. |
Working Experiences Background |
|
2000.6 - Present |
xxx
food Group. |
|
|
Position: Vice General Manager (china) |
|
Responsibilities: |
|
|
| - |
In charge of all operating of group in china |
| - |
In charge of marketing and sales directly |
| - |
Seek new business and new partner in China, New business investment and new project study and negotiation |
| - |
In china operation analysis and reorganization |
|
|
.
|
|
1998 - 2000 |
xxx
Marketing Services Ltd. |
|
|
Position: Marketing and Sales Manager |
|
Responsibilities: |
|
|
| - |
Direct the development and implementation of sales plans including annual sales projection, monthly sales forecast, trade budget /programs and distribution network |
| - |
Closely monitor the account receivable and inventory level of dealers |
| - |
Product: Ferrero
chocolate; Evian mineral water; Abbott milk powder;
Durex condom; Heinz; Zuko |
|
Sales management: |
| - |
Report to general manager |
| - |
in charge of 50 staff in eastern & central china, K/A and GT management |
|
K/A and GT management: |
| - |
K/A
(hypermarket, supermarket, convenience store, department
store) |
| - |
For
I set up K/A force and focus on K/A management, the
sales turnover is rising steadily |
| - |
New
product launch, distribution, promotion, merchandising
management is my responsibility |
|
|
Sales Target Management and Achievement |
|
| - |
Sales performance evaluation |
|
Wholesale Management: |
| - |
Good credit control,-CBD |
| - |
Trade promotion proposal |
| - |
Sales event |
| - |
Cooperation with marketing department and sales department of principal and AD |
| - |
Negotiate with key accounts and with category Management |
| - |
Sales promotion control |
| - |
Business development |
| - |
Channel study and development |
|
|
.
|
|
1995 - 1997 |
xxx health
Products Co., Ltd. (U.S JV) |
|
|
Position: General Sales Manager |
|
Responsibilities: |
|
|
| - |
Increased regional sales from 25million to
xxx Million |
| - |
Managed 25 sales in eastern China |
| - |
In charge of sales, marketing, account, Administration |
| - |
Marketing
planning |
| - |
Negotiation with AD agency |
|
|
.
|
|
1993 - 1995 |
xxx
China sales force |
|
|
Position: Marketing Executive (national) / Trade Marketing Strategy |
|
Responsibilities: |
|
|
| - |
Selling all JV products in
china (danone biscuit, amoy soy sauce, danone yogurt )
and danone international brand (evian mineral water, LU biscuit danone baby milk powder) |
| - |
Business development, Sales trade promotion, marketing research Sales event proposal |
| - |
Giant event sponsor: The Shanghai international fashion festival model competition and international tennis competition |
|
|
.
|
|
1990 - 1993 |
xxx
Group |
|
|
Position: Marketing
Supervisor / Marketing Research |
|
Responsibilities: |
|
|
| - |
New product research and development, product testing, pricing, launch planning,
promotion planning and distribution management |
| - |
Media buy |
| - |
Sales promotion creative |
|
|
.
|
| 6. |
Others |
|
| - |
PC/computer literate |
| - |
Experience in Windows applications, including Microsoft Excel and PowerPoint preferred |
| - |
Fluent in
English / Mandarin |
|